3Play Media Welcomes Captionmax & NCC to the Family

February 15, 2022 BY ELISA LEWIS
Updated: November 1, 2024

At 3Play Media, we are constantly striving to stay at the forefront of media accessibility by providing the best, most complete solutions for our customers. Today, we’re excited to share that we’re growing the 3Play family to continue to do just that. 

We’re thrilled to announce the acquisition of Captionmax, a leader in live and recorded captioning, localization, and audio description services. The acquisition includes National Captioning Canada (NCC), the largest live captioning provider in Canada and a subsidiary of Captionmax. 

Together, we provide the most complete suite of high quality, reliable solutions for media accessibility – making 3Play Media the new market leader. The addition of Captionmax and NCC, both of whom have exceptional, long-standing reputations in the broadcast live captioning market, adds immediate expertise, scale, and experience to 3Play Media’s platform-based offering in the live captioning market.  

In addition to the service expansion that Captionmax and NCC bring, they are intrinsically aligned with 3Play Media on what matters most. Our companies have a shared vision and commitment to customer delight, quality, innovation, and accessibility, making this a natural partnership. 

We’re incredibly excited about what we will achieve together and we look forward to having you join us on this new adventure!

 

The New Marketing Leader: 3Play Media, Captionmax, National Captioning Canada

Acquisition further strengthens 3Play’s position as the leader in video accessibility by providing expanded customer footprint and live captioning scale

BOSTON, Mass., February 15, 2022 __ 3Play Media, the leading video accessibility provider, announced today the acquisition of Captionmax, a leader in live and recorded captioning, localization, and audio description services. The acquisition includes National Captioning Canada (NCC), the largest live captioning provider in Canada and a subsidiary of Captionmax, providing exciting geographic expansion for 3Play into the Canadian market. Terms of the acquisition were not disclosed. 

“Live video captioning is a tremendous area of growth and one that 3Play has been increasingly focused on for our customers,” Josh Miller, co-CEO and co-founder, 3Play Media, said. “As we evaluated the market, we realized there are a lot of synergies with Captionmax. Its reputation as a trusted and high quality live captioning solution, particularly in the broadcast space, was a great complement to 3Play, which has a foothold in the recorded captioning space across industries and is focused on the same goals of reliability and quality.” 

Added 3Play Media co-CEO and co-founder, Chris Antunes, “Beyond the market fit, Captionmax is well aligned with our commitment to exceptional service, customer experience, and accessibility – making this a natural partnership. We look forward to combining 3Play Media’s innovative technology and processes with Captionmax and NCC’s deep industry experience and expertise to drive our collective growth.” 

Founded in 1993, Captionmax is a trusted leader in media accessibility. In addition to its strong presence in broadcast, Captionmax has established relationships in the enterprise, education, and streaming media. In March 2021, the company acquired NCC, which has continued to operate with its market-leading captioning brand serving major Canadian broadcasters, government, profit and not-for-profit organizations. The addition of these two companies to the 3Play Media brand adds a complementary suite of services, firmly cementing 3Play’s position as the premier media accessibility provider in North America.

“We are excited to join the 3Play team,” Truck Morrison, CEO, Captionmax, said. “We’ve been impressed with their rapid growth, demonstrated scale, and focus on technology. And, with the continued growth of the video market, we look forward to building the premier media accessibility platform together.” Truck Morrison, CEO, Captionmax

Last month, 3Play Media introduced Live Professional Captioning, an innovative live captioning solution that is the first to provide users with automated failover. If a captioner loses connectivity, internet, or power, the 3Play Media auto caption failover will take over within seconds and switch back immediately when the captioner reconnects. The acquisition of Captionmax/NCC, both of whom have exceptional, long-standing reputations in the broadcast market, adds immediate expertise, scale, and experience to 3Play Media’s platform-based offering in the live captioning market. 

In addition to Captionmax and NCC’s foothold in the broadcast market, the global video streaming market is growing exponentially year-over-year and is forecasted to approach $930 billion by 2028, with live streaming expected to reach $250 billion within 5 years

For more information on 3Play Media, visit https://www.3playmedia.com/ 

About 3Play Media

3Play Media is an integrated video accessibility platform with patented solutions for closed captioning, transcription, live captioning, audio description, and subtitling. 3Play Media combines machine learning (ML) and automatic speech recognition (ASR) with human review to provide innovative, highly accurate services. Customers span multiple industries, including media & entertainment, corporate, ecommerce, fitness, higher education, government, and elearning.

Media Contact

Phil LeClare

[email protected] 

617-209-9406

www.3playmedia.com

@3playmedia

 

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